Although sometimes we are not aware of it, the productivity of a company is closely linked to the motivation of its workers. And behind this motivation, one of the most influential aspects is internal communication, that is, the channels of contact between employees and between employees and managers.
When workers, and even managers themselves, find it difficult to access the information, communicate from anywhere or get a clear message to all members of the company, the consequence is demotivation and a decrease in productivity. Therefore, implementing and maintaining an adequate internal communication strategy is essential for the proper functioning of any company. But what are the aspects that we should not neglect and that we should pay more attention to?
In this article we will give you 4 tips with which you will be able to know what are the most important elements to improve internal communication in your company.
Why is internal communication so important?
When we talk about internal communication we refer to the voice, chat and video channels through which information is transmitted between employees from different areas and departments of the company. Its main objective is to encourage dialogue and employee participation to improve results.
As we said at the beginning, this is one of the aspects behind motivation, and as such, it is important to take care of it so that there is greater participation and cohesion between the departments of the company. It is a way to efficiently manage the human team of the company and to encourage all employees to know the company better in order to get the right message to buyers.
Internal communication channels can be used both to disseminate information to employees about a meeting or change in the company and to facilitate contact via voice, chat and video when one of the members is working remotely. What is clear is that by maintaining proper corporate communication, employees are able to better meet the needs of customers because they can easily access all the necessary information. They will be able to find a solution quickly and better organize their time by prioritizing the most qualified activities.
On the other hand, it is also important to keep in mind that, despite what is often thought, internal communication is not something exclusive to large companies. Behind any business, regardless of its size, we will find a human team, so it is essential to talk to the rest of the team to carry out coordinated actions and get better results.
How can you improve internal communication in your company?
Every company is different, and so are its needs. However, all of them can follow a series of recommendations to enhance the company’s internal communication:
Open new internal communication channels
The first thing to keep in mind is that times have changed. New technologies have allowed the evolution of many aspects of our lives. In the case of communication, we must be aware that voice calls are no longer the only form of contact. Now we can also talk via chat and video. That is why it is important to implement new internal communication solutions that allow workers to contact through these channels.
Use unified communications solutions
Related to the above, to improve internal communication in our company it is not enough just to have new forms of contact between workers. We must integrate them all into a single platform that allows us to manage our communications efficiently.
Unified communications solutions like the ones we offer at Fonvirtual allow you to manage from the same platform all the communications of the company, both internal and external. Thus, in addition to being able to serve your customers by any means (phone call, WhatsApp, Telegram, LiveChat…) you will have everything you need for optimal communication with your team: corporate chat, voice and video calls, display the status of your colleagues (available, unavailable, absent…), broadcasting groups…
By managing all our interactions, both internal and external, from the same platform and without resorting to third-party services, we also encourage teamwork and cohesion among employees.
Promotes access to information
Nowadays it is very common to find companies with a hybrid work model, that is to say, in which there are remote workers and others in the office. Therefore, it is important to promote access to information for all of them, no matter where they are.
This will be possible by connecting your communication system with other company tools, such as a CRM. By integrating a solution like Fonvirtual’s WebRTC virtual PBX with a customer management software, all employees will be able to access information in real time. This allows everyone to solve customer’s questions in a personalized way, regardless of who is the agent who has attended him previously.
The fact that the PBX uses WebRTC technology is what makes it possible to use it anywhere. As an open source protocol, in addition to being able to connect to other tools, it can be used in any browser. This way, we simply need a device, whether it is a computer, mobile or tablet, with an Internet connection to access the information and communicate with our customers, suppliers and colleagues.
Train your employees
Finally, it is important to bear in mind that it is not enough just to provide employees with internal communication tools. It is essential that they know how to use them correctly and what they can get out of them. This way we will ensure that we improve our internal communication and provide a quality service to our customers.
At Fonvirtual, in addition to making our solutions available to you, we make sure that you can enhance the internal and external communication of your company. We will be with you throughout the process so that all employees know how our platform works. If you want to know more about what we can offer you, do not hesitate to contact us.